Trademarks are a valuable asset for any business, serving as a symbol of brand identity and offering legal protection for goods and services. For businesses that operate internationally, the Madrid Protocol provides a convenient and efficient way to file a trademark application in multiple countries. In this blog, we’ll guide you through the steps of filing a trademark application through the Madrid Protocol.
Step 1: Choose a Base or Home Country
The first step in filing a trademark application through the Madrid Protocol is to choose your base or home country. This is the country where you have a valid trademark application or registration. If you don’t already have a trademark application or registration in your home country, you’ll need to file one before proceeding with the Madrid Protocol.
Step 2: Select Designated Countries
Once you have a trademark application or registration in your home country, you can choose the countries where you would like to extend your trademark protection. The Madrid Protocol covers 123 member countries, so you’ll have a wide range of options to choose from.
Step 3: File a Single International Application with WIPO
The next step is to file a single international application with the World Intellectual Property Organization (WIPO). This application will serve as the basis for your trademark registration in the designated countries. You’ll need to provide basic information about your trademark and a copy of your home application or registration.
Step 4: Pay the Fees
Filing a trademark application through the Madrid Protocol requires payment of fees to WIPO and to each designated country. The fees will vary depending on the number of countries you choose to designate and the type of goods and services you’re protecting.
Step 5: Review and Processing of the Application
Once you’ve filed your international application and paid the fees, WIPO will examine your application and notify you of any objections. If there are no objections, your trademark will be registered in the designated countries. The entire process can take up to 18 months, so it’s important to be patient and to plan accordingly.
Filing a trademark application through the Madrid Protocol can be a straightforward process if you’re familiar with the steps and requirements. By following this guide, you can ensure that your trademark application is filed correctly and efficiently, protecting your brand identity and legal rights in multiple countries. If you have any questions or need assistance, it’s recommended that you seek the advice of a qualified trademark attorney.